It seems seductively simple. You’ve just purchased a SaaS application and you need to integrate it with one or more of your core systems. Why not just build the integration yourself? Bang out some code, do a little testing and you’re up and running right? Unfortunately, what seems simple on the surface is only the tip of the iceberg. And it’s a very large and complex iceberg to boot.

As more and more businesses adopt SaaS technology, they are faced with making a critical decision between developing custom integration or purchasing integration as a service.

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